Tag / Social Platforms
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Importance of Visual Content – Digital Marketing
Digital Marketing trends and strategies can change from year to year, but we live at a time when everyone is a publisher. The Internet is redistributing power from content producers to audiences. Today, there is so much saturation on the web that businesses are being forced to search for ways to separate themselves from the competition. Hence…
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The social consumer – an inside look
Social media has swept the attention of every age group and consumer habits have shifted thanks to apps and sites like Facebook, Twitter, Instagram, Snapchat and others. Brands and companies have both necessarily embraced social platforms as new tools to reach and interact with their audiences. Whilst brands have come to recognize the importance of…
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