Tag / consumers

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  • Visual Content Marketing

    Must know stats about Visual Content Marketing

    If you would like to watch a whiteboard video (info-graphic) of this post, click here   Today, it is no longer about reaching to people with your message, but about fostering engagement through relevant creative content. All major social media platforms embody visual content. Here are some must know stats about visual content marketing: 90%…

  • Artificial Intelligence

    What does ‘AI’ mean for brands? key findings

    If you would like to watch a whiteboard video of this post, click here   What is AI? Artificial Intelligence (AI) is a computer system that is able to think for itself and make decisions based on the data it is being fed. AI uses the technology of Machine Learning in order to learn, to…

  • Top 6 characteristics of successful brands

    Most people think of branding as “the logo,” but a logo is just the starting point of a brand’s visual and communication aspect. Building a successful brand is more than just a logo. It is the total perception someone holds in his or her head about a brand. It is reflected with every interaction an…