Welcome to our news page
When we excite the imagination of another person we communicate more powerfully.
We share facts, ideas and feelings all at once. When you can sense it and understand it,
you can imagin-it-is.
![]()
Your brand is a fan base
The term ‘brand’ brings up thoughts of logos: colours and symbols. But a brand is more than this; it can be described as a ‘loyal fan base’, one to be admired, be proud of using, supporting or wearing. A brand's fan base is the lifeblood of a business and building relationships with people fosters loyalty.…![]()
8 FREE photo libraries to spark up your blog
Blogging is not just about the written word - it is also how you convey the message visually. Therefore, powerful images that convey the story are imperative. Why? Because blog posts with great images get shared a lot more and obtain greater traffic. Images are important for memory too - studies have shown that images…![]()
Getting it right with branding
Strong brands boost sales, improve margins and reduce cash flow volatility. Branding is therefore a powerful risk management tool for firms. When people share values they're more likely to hang with their like-minded friends. And so it is with brands. The ultimate power of a brand lies in the fact that it has acquired meaning…
Loading posts...
